Our role

Writer, Case Studies and a Book

The Challenge

Baxa Corporation offered a broad range of products, systems, and professional services for almost every facet of hospital pharmacy compounding and dispensing of fluid medications.

Our Solution

Baxa Corporation hired Brand Communications to write case studies about the use of their pharmacy automation products. Brand Communications was also hired to research and write a book about company founder Brian Baldwin.

Writing Sample

“To serve this busy infusion center, the oncology pharmacy processes as many as 85 orders a day. For any pharmacy, preparing chemotherapy doses requires adherence to strict protocols so that the cleanroom environment remains clean and uncontaminated – and technicians stay safe – while handling these hazardous medications. Adding to the intensity of this work environment, these compounded sterile preparations (CSPs) are customized for each patient and have a limited shelf life. Further, they can cost thousands of dollars per dose. In fact, the majority of Peninsula Regional Medical Center’s $28 million annual pharmacy budget is devoted to chemotherapy preparations.”

Links:
Baxa – Clarian Case Study PDF
Baxa – NeoThrive St Elizabeth’s Regional Hospital Case Study PDF
Baxa – Peninsula Regional Medical Center Case Study PDF
Today’s Medical Developments – Bylined Article PDF